BE@RBRICK Tony the Tiger Costume Version [Kellogg's Corn Frosties] (400%)

Tony the Tiger has been the unmistakable mascot of Kellogg's Frosted Flakes – originally known as Frosted Flakes in the US – since 1952, and is one of the most iconic advertising figures in the world. His enthusiastic cry of "They're Gr-r-reat!" has become deeply ingrained in the collective memory and has shaped breakfast tables across generations. Medicom Toy has embraced this pop culture icon and transformed him into a Bearbrick in a special Costume Version. The result is a fascinating fusion of toy art and brand nostalgia that goes far beyond a simple figure.

What makes this Bearbrick so special is its elaborate execution as a plush costume figure. Instead of the usual smooth surface, the entire figure is covered with soft, orange plush fabric that replicates Tony's characteristic tiger fur. Black, embroidered tiger stripes run strikingly across the arms, legs, and body, giving the Bearbrick its unmistakable markings. The face is lovingly designed: Tony's wide, friendly grin with the bright red nose and blue nose tip radiates pure joy. The large, yellow eyes with expressive eyebrows perfectly capture the optimistic character of the original. The typical round ears with a black exterior and white interior sit on the head of the Bearbrick silhouette, emphasizing the successful fusion of both design worlds. Around his neck, the figure wears the characteristic red bandana with the embroidered "TONY" lettering, tied into a small bow at the back. The chest features a white area that represents Tony's light belly fur.

In the 400% size, this Bearbrick measures approximately 28 cm and, as a plush costume version, has an impressive presence. Costume versions from Medicom Toy are generally highly sought after by collectors, as their textile finish offers a unique haptic and aesthetic that sets them apart from classic painted Bearbricks. The connection with a legendary brand like Kellogg's also makes this piece a true crossover highlight between the collector scene and brand history.

Whether you're an avid Bearbrick collector, love vintage advertising figures, or simply grew up with Tony the Tiger – this Costume Version is a real statement piece for your display cabinet, shelf, or desk. The combination of high-quality plush workmanship, an iconic character, and the unmistakable Bearbrick silhouette makes this model a collectible with long-term value. Secure this grrr-eat Bearbrick before it's gone.

• Manufacturer: Medicom Toy
• Release: August 2026
• Height: 28 cm (400%)
• Weight (incl. packaging): 600 g
• Special features: Costume
• Color/Pattern: Red Black White Animal Print
• New in original packaging
• with Certificate of Authenticity (CoA) from Zaiser Art GbR

Authenticity hologram iHolographic security feature on the packaging with visual effects and sequential production number.

Hidden Tag (scan authentication) iEncoded security feature on the sole and packaging, scannable with the "Hidden Tag" app for proof of authenticity.

Certificate of authenticity from Zaiser Art gallery iIndividual certificate of authenticity for all Bearbricks 200% and above with authenticity guarantee from the art gallery.

(see also our authenticity information)

Learn more about this model on the official Medicom Toy website.

This product is an officially licensed collectible by Medicom Toy.

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